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"It's exactly what I've been looking for, for literally decades and it feels good to take action to really change. I'm experiencing sadness, regret and shame on the one hand, and hope, joy and excitement on the other - the feelings come in waves. ...As I'm learning, all my relationships are changing." — Kirsten, New York




Mastin Kipp

“Alison Armstrong is the real deal. I don’t know anyone else who understands men and women the way that Alison does. She has directly impacted my life and helped me take my relationship from awesome to OUTSTANDING! I love her so much!”

Mastin Kipp

CEO and Founder of The Daily Love

The Queen's Code

As recommended in the McKinsey & Company 2025 Annual Book Recommendations

“I'm in my 'gentle feminine, receiving, and minimizing input while maximizing output' era. It's important that I understand how things work - including innate qualities about men and women - so I can manifest a reality of ease in every aspect of my life.”

Maya Horgan Famodu

Founder and partner, Ingressive Capital; Young Global Leader, World Economic Forum

Alanis Morissette

“Alison's deep understanding and love of men moved me to a whole other level of clarity and peace about a gender that has confounded me for a long time. I feel like the wool has been pulled from my eyes and I can see men in a new and more loving way.”

Alanis Morissette

Singer-Songwriter